Real Estate by Debbie Reynolds: Networking and Referrals, What Message Are You Conveying?

Networking and Referrals, What Message Are You Conveying?

Networking is Great But Does It Produce Referral Business?

 

CRS (Certified Residential Specialists) has some excellent training and webinars and today I had the privilege of listening to one on how to get more referrals. 

Networking and referrals

There was one huge takeaway in networking besides showing people you care and staying in close touch. Both of those are a given. It was to make sure you are letting your network know that you want their referrals, covet their referrals and will treat their referrals like gold, every time. 

This may sound simple and implied when your network. But giving it deeper thought I remember many times in the past where a friend or acquaintance knew of someone that had a real estate need and failed to tell me about it. When I found out after the fact the friend said something like, I didn't know you worked a certain area or that you wanted to work with that type of buyer. I had dropped the ball on conveying that I want all referrals not just their business.

Shame on me for not making it clear I want every opportunity for new business. We agents know that referral business is the cream of the crop. This type of business prospect has already placed trust and has been given a valued endorsement by a friend or colleague. Half the job is done.

Now my objective is to make it clear in all my networking situations and interactions that I want referrals, all of them, will value them and will be very appreciative of them. I will somehow work that into every conversation in a gentle but convincing way so it wil not be forgotten.

For real estate in Clarksville TN, contact The Real Debbie Reynolds at 931-320-6730.

 Centruy 21 Platinum Properties2130 Wilma Rudolph Blvd.

Clarksville, TN 37040

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Comment balloon 45 commentsDebbie Reynolds • July 26 2017 12:38AM

Comments

Good morning, Debbie. An excellent point. What I've found is that sometimes people think I might be too busy for a "smaller" referral... so the challenge is to keep reminding them that I am happy for all referrals and am never too busy for them.

Posted by Nina Hollander, Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor (Coldwell Banker Residential Brokerage | Charlotte, NC) about 1 year ago

Good point, Nina Hollander. I hear that too especially with the first-time buyer prospect. 

Posted by Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent (Platinum Properties) about 1 year ago

Good morning Debbie Reynolds ,

That sounds like a good webinar to listen to you. Are you taking this for your 2 credits to renew your CRS? It might be one I'd be interested in listening in on. We do forget to let our clients and sphere know we are interested in any business they can send out way. I'll check this one out.

Posted by Dorie Dillard CRS GRI ABR, Serving Buyers & Sellers in NW Austin Real Estate (Coldwell Banker United Realtors® ~ 512.346.1799) about 1 year ago

Debbie, we do always have to remember to tell them we have a network across the country, not just in our market area!  

Posted by Joan Cox, Denver Real Estate - Selling One Home at a Time (Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373) about 1 year ago

I try to show people thatt I am availale for their referral even when I am busy.

Posted by William Feela, Realtor, Whispering Pines Realty 651-674-5999 No. (WHISPERING PINES REALTY) about 1 year ago

As always great post Debbie Reynolds This is a good reminder to myself that I need to keep in touch with my past clients more often and ask them for referrals. Have a great day my friend.

Posted by Abby Stiller, Real Estate Agent Serving Southwest Florida (Premier Realty Homes of SWFL) about 1 year ago

Hi Debbie, 

Another great post! You are right. We need to take responsibility if a client or friend thinks we wouldn't handle a certain type of buyer or seller. I have had a couple of instances that I have had a previous client list with me but bought in another area without checking if I could help them.  

Posted by Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR® (Coldwell Banker Residential Brokerage) about 1 year ago

Hi Debbie- you're so right with this one.  We forget that we know what we want but others may not. And, they may not want to take up our time by referring someone who may be out of our area or not in a certain price range. 

Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) about 1 year ago

With regard to asking for referrals - it's a fine line to walk between welcoming those referrals and sounding desperate for more business. I think a desire to avoid "begging" is why many agents don't ask for the referrals. I tell them to remember that they offer excellent service - and they could be saving those folks from hiring an inferior agent.

Posted by Marte Cliff, your real estate writer (Marte Cliff Copywriting) about 1 year ago

This is a good reminder for all real estate professionals. You have to ask for referrals.

Posted by Roy Kelley, Roy and Dolores Kelley Photographs (Realty Group Referrals) about 1 year ago

Debbie this is so true. Not too long ago a long time client told me about a buyer but then she said, but you don't work 1st time buyers do you?  Of course I do and love doing so! They're so much fun to work with!  Made me think twice about the message I was sending to my A list and other networks. Great post and I'm glad you took that CRS class so we could all be reminded - again!

Posted by Anna Banana Kruchten CRB, CRS 602-380-4886, Arizona's Top Banana! (Phoenix Property Shoppe) about 1 year ago

Wonderful post Debbie!  I want them all as well!  Even rentals!  I'm never too busy to turn down business.

Posted by Gordon Crawford, Your Morris County Specialist! (Gordon Crawford Home Selling Team) about 1 year ago

Hi Debbie, I was at the post office this morning, there were about 8-10ppl in line, one was a realtor in town, she was talking to people and handing out her card, asking for referrals. To me, that's desperation and not welcomed by most. We have to know how and when to ask for referrals and not be pushy. This is a great post as many of us don't ask for referrals and lose business.

Posted by Beth Atalay, Cam Realty of Clermont FL (Cam Realty and Property Management) about 1 year ago

I need to practice this more.  If I could get it to roll of my tongue naturally, I would attempt it more often.

Posted by Margaret Goss, Chicago's North Shore & Winnetka Real Estate (Baird & Warner Real Estate) about 1 year ago

I think this is because we publicize how busy we are how many things we are doing and they don't want to trouble us with their problem or sale.

Posted by Gwen Fowler-CRS- 864-638-3599 SC Mountains & Lakes--, Gwen Fowler Real Estate, Inc. (Gwen Fowler Real Estate, Inc) about 1 year ago

Debbie I HATE it when someone I know goes somewhere else because I failed to communicate to them what I do.  It leaves an empty feeling in the pit of my stomach.  Referrals are like gold in sales, and we need to treat them like gold.

Posted by George Souto, Your Connecticut Mortgage Expert (George Souto NMLS #65149 FHA, CHFA, VA Mortgages) about 1 year ago

                                                                           

Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) about 1 year ago

Your network is your networth!!!

 It was to make sure you are letting your network know that you want their referrals, covet their referrals and will treat their referrals like gold, every time.

Posted by Sham Reddy, CRS (H E R Realty, Dayton, OH) about 1 year ago

Networking is important yes the CRS program is great to learn more about networking. 

Posted by Laura Filip, What can we do for you today? (Laura Filip Broker , Opening doors for All Seasons of Life ) about 1 year ago

Debbie Reynolds 

 It's my job to let them know I am in real estate. It's not their job to remember. Thanks for sharing your webinar take away!

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 1 year ago

Debbie, how can I get the word out for referrals, asking always works. Nice reminder.

Posted by Steven Nickens, R(S)GRI ABR, Maui Real Estate Hawaii (Elite Pacific Properties Maui) about 1 year ago

Hi Debbie - Great takeaway! Someone very wise in real estate taught us that early in our career, and it has been a valuable lesson over the years.

Posted by Dick Greenberg, Northern Colorado Residential Real Estate (New Paradigm Partners LLC) about 1 year ago

Debbie sets a fine example...

Posted by Richie Alan Naggar, agent & author (people first...then business Ran Right Realty ) about 1 year ago

I have to remember to ask for referrals! Somehow I get caught up in everything else! Nice post!

Posted by shirley cicero, Northern Colorado Mountain Homes and Vacant Land (United Country Ponderosa Realty Associates) about 1 year ago

Oh Yes Debbie Reynolds  I even let them know I do commercial properties great info thanks for sharing

 

 

Posted by Hannah Williams, Expertise NE Philadelphia & Bucks 215-953-8818 (Re/Max Eastern inc.) about 1 year ago

Staying in front of our clients is oh-so important Debbie Reynolds. It can mean the difference of being hired again by a buyer/seller or getting a jolt of reality down the road!

Posted by Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR (Prado Real Estate South) about 1 year ago

Debbie

Networking works . . . . when we work at networking,

Good luck and success.

Lou Ludwig

Posted by Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC (Ludwig & Associates) about 1 year ago

Debbie

Congratulations on being awarded a feature on your post.

Good luck and success.

Lou Ludwig

Posted by Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC (Ludwig & Associates) about 1 year ago

Good goal, I hope I can do the same.
Nice recognition, being featured!

Posted by Brian DeYoung, Brian DeYoung ( Howard Hanna Real Estate Services) about 1 year ago

Ask the question...tell the story...let them know you want to help their family and friends and co-workers and whoever else they cross paths with!!  If you do not tell them and ask for their referrals...how will they know???

Posted by Mike McCann - Nebraska Farm Land Broker, Farm Land For Sale 308-627-3700 or 800-241-3940 (Mike McCann - Broker, Farmland Broker-Auctioneer Serving Rural Nebraska) about 1 year ago

Yes, we all experienced this in our early days, lucky for us we are fast learners, especially when there is a price attached to the lesson:)Endre

Posted by Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002 (Berkshire Hathaway HomeServices) about 1 year ago

You make such a good point Debbie Reynolds . I attend several networking meetings each week and they want you to tell people what a good referral for you is. I need to just say all referrals are a good referrals. If I can't fill their need, I can refer it to someone who can. I don't do commercial real estate but I know people that do and I can refer them. Thanks for writing this; I had a 'light bulb" moment !!

Posted by Stavrula "Sam" Crafa, RNC,GRI, CDPE, PSA, Providing the integrity and service you deserve. (Future Home Realty) about 1 year ago

Wonderful reminder Debbie Reynolds. Often times the simplest things we should be doing are the ones we forget to do.  Thank you for the gentle reminder.  I remember when I was a hiring authority for many years in my pre-real esate corporate life. I was astonished at how few interviewees actually asked for the job!  That's sort of why you're there, isn't it?! Your post reminded me of that.

Posted by Greg Mona, YOUR Local Real Estate and Design Resource in AZ! (Platinum Living Realty) about 1 year ago

Hi Debbie

Sounds like a very useful webinar! I was tied up in LA with a planning meeting for our state CRS organization starting yesterday so I could not listen in. But I check out the recording. Something important for us all to consider, and convey to our current and past clients but also our sphere!

Jeff

Posted by Jeff Dowler, CRS, The Southern California Relocation Dude - Carlsbad (Solutions Real Estate ) about 1 year ago

So, Go Away/Leave Me Alone is bad?

I see.  Well this is a game changer.

It is an abundant universe, be careful what you wish for.

 

Make it a Great Day.

Posted by Scott Thompson, Commerical Finance - Blue Springs, MO (Columbia Mortgage Plus) about 1 year ago

I have had people say, "I didn't know you could help me with ...."  It's my fault I didn't tell them!

Posted by Kat Palmiotti, The House Kat (Grand Lux Realty, Monroe NY, 914-419-0270, kat@thehousekat.com) about 1 year ago

Debbie Reynolds "...make sure you are letting your network know that you want their referrals, covet their referrals and will treat their referrals like gold, every time."

Right on target - and - re-blog!

Posted by Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ (BVO Luxury Group @ Keller Williams Arizona Realty) about 1 year ago

Good Morning Debbie - being very specific on who we help and how we help has proven to generate more referrals.

Posted by Grant Schneider, Your Coach Helping You Create Successful Outcomes (Performance Development Strategies) about 1 year ago

Debbie, thanks for sharing a great reminder: Ask for referrals.

It really is a simple idea, but often overlooked.

Thanks

Posted by John Wiley, Lee County, FL Real Estate GRI, SRES,GREEN,PSA (Right Move Real Estate Group- EXP Realty) about 1 year ago

Dear Debbie,

If you keep showing up, you eventually get referrals. It can take a few years.

Posted by Dörte Engel, ABC - Annapolis, Bowie, Crofton & rest of Maryland (RE/MAX Leading Edge) about 1 year ago

Hi Debbie Reynolds if you don't ask you wont know! 

Posted by Steve Bracero, First Time Homebuyer and Investor Specialist (Heisler and Mattson) about 1 year ago

Great point!  We so often hear the "I didn't know you did refi loans"... ouch!

Posted by Jana Holmstrup (Jana Holmstrup - CEO - Kings Mortgage Services, Inc.) about 1 year ago

Important points Debbie, I have missed too many referrals by not asking for them.

So please send me all of your Wisconsin referrals asap.

Posted by Bob Crane, Forestland Experts! 715-204-9671 (Woodland Management Service / Woodland Real Estate, Keller Williams fox cities) about 1 year ago

Great reminder ... I mention I'm a Realtor but need to also need to activley remember to ask for referrals! 

Posted by Samantha Smith, Sam I Am Houses, d+b Real Estate, Lake Ray Hubbard (214.422.0729 www.SamIAmHouses.com) about 1 year ago

I was thinking this just yesterday. How many times have I failed to tell someone that I'm open to all referrals.  Great post!

Posted by Jan Green, HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN (Value Added Service, 602-620-2699) about 1 year ago

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