It Takes a Team with the Seller Being a Key Player
When I go to a listing appointment one of the discussion points is that the seller must be a part of my selling team. It takes a collaborative effort to the best price and terms that are in favor for the seller.
It starts with the seller being willing to price the property in the market range. Properties that are overpriced, stay on the market longer and usually end up costing the seller money because the longer the home stays on the market, the buyers get more and more concerned there might be a problem with the property.
It isn't simply enough to do the paperwork, put a sign in the yard and put in MLS. It takes strategies, excellent marketing and good photos to present the property favorably.
The seller has a role as part of the team to prepare the home for the photos. That means doing obvious repairs, cleaning and getting the home staged. That can also mean that some painting and packing may be necessary prior to going on the market. The first showing is now done online where buyers check out the dozens of photos, the videos and virtual tours and then decide if they want a second tour in person. So the photos have to be excellent with a good subject.
A willing seller and a knowledgeable agent make a terrific and formidable team. The agent knows what will be expected in the market to woo buyers to want to look. The seller's job is to make that happen if it is anywhere within the realm of possibility and affordability.
Sellers don't want long marketing periods and having the hassle of being ready for showings at a moment's notice. They are ready to move on. We agents are highly motivated as we don't get paid until we have completed our service of finding a buyer and getting the home closed. This makes for great motivation on both sides and the setting for a good team to form. A cooperative seller makes us fall in love with them.
Sellers Need to Follow the Plan and Join the Selling Team.
- Listen to the advice of the agent that has done this many times over. You need to share your thoughts very candidly so the marketing plan can meet you expectations..
- Do what it takes to make the house market ready. I know what buyers think and what will appeal and what won't.eyes.
- Be flexible when it comes to showing. It is not meant to inconvenience you but the goal is to get the buyers in the door so a good offer can be negotiated and accepted.
- Pricing and terms are both critical. If a lower price range is suggested it is not meant to do you harm. It is meant to get you to your goal of selling and being realistic in doing it.
- Keep the home looking neat and ordering and smelling good. Do not use potpourri or scented candles. These can offend and even cause allergic reactions from buyers.
- Share information about your home with your friends and on social media. This will help increase the number of views and getting the information into the hands of the right buyer. I'll be doing the same things and by working as a team we will accomplish our goal.
- Let's keep communication open. When you feel something isn't right, I want to know. When there is a change in the market I will let you know.
- When it is time for adjustments I will let you know. I don't want your home to get stale or be rejected by the market. We want to win.
Is the Seller on Your Selling Team?
By joining together we will get the most positive results. We have a common purpose, to get the property sold. We are a team.
Are you ready to Team Up? I am ready to help you. Contact The Real Debbie Reynolds at 931-320-6730.
2130 Wilma Rudolph Blvd.
Clarksville, TN 37040
it would be my pleasure to assist you!
"The Real Debbie Reynolds"
931-771-9070 Office | 931-320-6730 Cell